互联网在不断迭代升级,相信很多人都听过Web3.0这个概念。
The Internet is constantly being upgraded and it is believed that many people have heard of the concept of Web3.0.
那么 Web3.0 究竟是什么?
So, what exactly is Web3.0?
TA 能给当今世界带来什么变化?
What changes can TA make in today's world?
TA 能带来哪些机会?
T.A., what are the opportunities?
我们能从中得到什么?
What do we get from it?
Web3.0 是一个非常前沿的话题,充满了不确定性,也没有任何人能准确预测她何时到来,会以何种形式到来。
Web3.0 is a very cutting-edge topic, full of uncertainty, and no one can accurately predict when and in what form she will arrive.
Web3.0 也是一个很老的话题,自2006 年以来,Web3.0一词正受到越来越多的关注,也是越来越多争论的焦点,这个现象一直持续到目前为止。
Web3.0 is also an old topic, and the word Web3.0 has received increasing attention and debate since 2006, a phenomenon that has continued to date.
Web 3.0 到底是什么?
简单说,Web 3.0意味着互联网发展史进入到新阶段,把互联网带到全新的水平。计算机科学家和互联网专家认为,Web 3.0会让互联网更加智能,让我们的生活更轻松。对于互联网目前的阶段来说,Web 1.0是过去时,2.0是现在时,3.0是将来时。
Simply put, Web 3.0 means that the history of Internet development is entering a new phase, bringing the Internet to a new level. Computer scientists and Internet experts believe that Web 3.0 will make the Internet more intelligent and make our lives easier. For the current phase of the Internet, Web 1.0 is past, 2.0 is now, and 3.0 is the future.
Web 1.0:网站投喂信息给用户
不管你是否相信,社交网络和在线视频流出现之前,互联网就已经存在了。Web 1.0甚至在20世纪90年代谷歌出现之前就已经存在了。
Whether you believe it or not, the Internet existed before social networks and online video flows appeared. Web 1.0 existed even before Google appeared in the 1990s.
Web1.0是万维网(WWW)发展的第一代模式,是“只读模式的网络”。Web1.0一开始是为大型企业、商业公司服务,将企业的信息搬运到网上,向人们宣传企业。
Web1.0 is the first-generation model developed by the World Wide Web (WWW) and is a “network of read-only models”. Web1.0 started as a service to large enterprises and business companies, bringing information from businesses online to inform people about businesses.
Web1.0是静态的、单项的网络。大型商业公司通过网络把他们的产品发布到网上,然后人们可以通过网络浏览信息,如果客户有中意的商品,便可以和公司取得联系。此外,第一代web用途相当有限,只为实体公司提供广告服务。网页是“只读的”,用户只能搜索信息,浏览信 吧息。曾经有过一个互联网(早期)版本,而那个时代的电子商务网站实际上跟现在超市发的促销手册一样,只是给你展示内容,你无法在网站上下单。
Web1.0 is a static, individual network. Large commercial companies post their products online, and then people can browse information online, and if customers have goods of their own interest, they can contact the company. Moreover, the first generation web is quite limited in its use, providing advertising services only for real companies. The web page is “read-only” and users can only search for information and view mail.
Web 1.0只解决了人对信息搜索、聚合的需求,而没有解决人与人之间沟通、互动和参与的需求因此,为了满足广大网民的需求,对于二代网络的开发已迫在眉睫。
Web 1.0 addresses only people's needs for information search, aggregation and not for people-to-people communication, interaction and participation, and therefore the development of a two-generation network is urgently needed to meet the needs of a wide range of Internet users.
Web 2.0:互联网开始与人互动
大约在2004年左右,诞生了WEB2.0的概念,更注重用户的交互作用,用户既是浏览者,也是内容的制造者,在模式上有单纯的“读”向“写”以及共同建设发展。较之1.0,2.0web 的最大改变是,web2.0不再是单维的,逐渐发展为双向交流,另一特征是社交网络的兴起。
Around 2004, the concept of WEB 2.0 was born, with a greater focus on user interaction, with users being both browsers and producers of content, with simple “reading” to “write” and building together. The biggest change over 1.0,2.0web is that web 2.0 is no longer single-dimensional and evolves into two-way communication, and that the other feature is the emergence of social networks.
Web1.0主要依赖于html语言,最大的缺陷是交互性差,用户每提交一次数据,都要停下来等待互联网的响应,在网站出现响应之前,用户至能看到一个空白网页无所事事,这一缺陷在web2.0上市后得以很好的解决。
Web1.0 relies mainly on the html language, and the biggest drawback is the poor interactivity, with users stopping to wait for an Internet response every time they submit data. Before a web site responds, users can see that a blank web page is idle, a gap that was well addressed after the web 2.0 was placed on the market.
Web 2.0人们不止是能够观看静态页面,还能够通过互联网和朋友之间实时交流,互相传递消息,图片、视频。有影响的网红只需要发一个视频就可以让一个餐馆排满长队,也可以用一句话让一家网店差评如潮。互联网人对于互联网的影响力与日俱增。但中介化的站点屡遭诟病,未来能否实现一个去中心化的世界,使用户能够控制自己的数据,良好的保护自己的隐私成为下一代互联网要实现的愿景。
Web 2.0 people are able not only to watch static pages, but also to communicate in real time with each other through the Internet and friends, and to transmit messages, pictures, and videos. An influential red is only needed to send a video that can fill a restaurant with long queues, or, in a word, a web shop. Internet users have a growing influence on the Internet. But an intermediated site is plagued, and in the future will be able to achieve a decentralized world that allows users to control their data, and good protection of their privacy becomes the vision of the next generation of the Internet.
Web 3.0:更通人性的、由人来控制
每次在亚马逊上购物,网站算法就会看其他人购买了你的这件商品后会继续买什么,然后会把推荐结果展示给你。
Every time you shop in the Amazon, the website algorithm will see what others will buy after they buy your merchandise and then show you the recommended results.
这意味着什么?这意味着网站在从其他用户的购买习惯中学习,推断你有可能倾向于哪些产品,并把你可能喜欢的商品推荐给你。简而言之,网站自身有了自主学习能力,变得更加智能。 Web3.0时代,人们不再以地域划分,而是以兴趣、语言、主题、职业、专业进行聚集和管理。你可以建立自己的“王国”,拥有自己忠诚的“公民”,真正创造出一个自由的、受保护的且无中心机构干预的自我世界。通过回顾历史以及和对技术和信念的坚持,Web 3.0的实现相信只是时间问题。
What does that mean? This means that the website learns from the purchase habits of other users, extrapolating what you might prefer and recommending to you. In short, the site itself has become more intelligent and autonomous.
Web 3.0 是一个更适合人类使用的互联网,它对人类的服务更加优秀且自然。但这意味着什么呢?这意味着用户需要将自己的信息大批量无偿地提供给人工智能和服务提供者,让他们训练 AI 模型来提供更好的推荐和语义关联,而无处不在的 Web 3.0 体验也将导致互联网用户隐私的消失,商家知道你是谁,知道你喜欢吃什么,而你对商家却知之甚少。
Web 3.0 is an Internet that is more suitable for human use, and it is better and more natural for human services. But what does that mean? This means that users need to provide large amounts of their information to artificial intelligence and service providers, free of charge, to train AI models to provide better referral and semantic connections, while the ubiquitous Web 3.0 experience will also lead to a loss of privacy for Internet users, with traders knowing who you are, what you like to eat, and you know little about traders.
隐私、数据、权利、审查、身份……这都是区块链 Web 3.0 关心的话题。针对传统互联网的中心化运行、被互联网巨头垄断、运营商需要为各种成本买单等问题,Web 3.0 需要全新的范式来颠覆如今的互联网巨头垄断局面,保护每一个互联网用户的利益。得益于区块链技术的去中心化存储、无法篡改、信息加密等特点,再结合我们近期的研究总结,可以大致地将 Web 3.0 贴上这么 4 个标签: 1、统一身份认证系统 2、数据确权与授权 3、隐私保护与抗审查 4、去中心化运行
Privacy, data, rights, censorship, identity. This is a topic of interest in block chains. With regard to the centralization of the traditional Internet, the monopolization of the Internet, and the need for operators to pay for various costs, Web 3.0 requires a new paradigm to destabilize today’s Internet mega-monopoly and protect the interests of every Internet user. With the benefits of decentralised storage, non-diversion, encryption of information, etc. of block chain technology, and in conjunction with our recent research, it is possible to put on four labels: 1, Unified Identification System 2, Data Validation and Authorization 3, Privacy Protection and Resistance 4, Decentralization Operations
针对目前互联网出现的诸多问题,诸如需要重复注册账号、服务商滥用用户隐私数据、网络公司使用用户数据盈利、网络服务无法延续等问题,都可以使用上述提到的 4 个标签单独或者组合起来使用,成为 Web 3.0 的解决方案。
The four labels mentioned above can be used individually or in combination as a solution for Web 3.0 in response to current Internet problems, such as the need for duplicate registrations, the abuse of user privacy data by service providers, the profitability of the use of user data by network companies, and the unsustainability of network services.
为什么Web3.0需要分布式存储?
Why does Web3.0 need distributed storage?
第一点,无处不在的广告。为什么有这么多广告?因为Web最初的获益方式——免费提供服务,然后通过广告赚钱。随后广告成为Web默认的商业模式,延续至今。这导致了今天的Web,每个人都使用广告拦截器,而媒体使用广告拦截器的拦截器。媒体正在失去收入,因为在线广告不像平面广告那样有利可图。为了弥补这一点,媒体依靠诸如点击诱饵、假新闻和错误信息等不正当手段来吸引人们的注意力。
First, the ubiquitous advertising. Why so many ads? Because Web initially benefited -- free of charge -- and then made money through advertising. Then advertising became Web’s default business model, continuing to this day. This has led to Web today, where everyone uses ad intercepts, while the media uses ad intercepts. The media is losing revenue, because online advertising is not as profitable as print ads.
第二点,数据泄漏成网络危机。早在2017年,《经济学人》就宣布数据是新的“石油”。去年我国多次会议中提到,数据成为新的重要生产要素。而如今,人们竞相在网上收集尽可能多的数据。而不幸的是,我们的数据是收集在大型中央服务器上,这就造成易窃取、易出卖。在2018年的Equifax黑客事件中,有1.43亿人的信息被盗;Facebook、谷歌同一年发生了数据泄露事件。这里的教训是,没有一个系统是真正安全的。一旦开始在中心化的服务器中存储数据,就会产生有人窃取数据的动机。每一个系统都可以被破解。
The second point is that data leaks into cyber-crisis. As early as 2017, The Economist declared data to be the new “petroleum.” Last year, it was mentioned at several meetings in our country that data became an important new factor of production. And today, there is a competition to collect as much data as possible online. Unfortunately, our data is collected on large central servers, which makes it easy to steal and sell. In the Equifax hackers incident in 2018, 143 million people have stolen information; and in Facebook, Google, there was a data leak in the same year. The lesson here is that no system is really safe.
第三点,数据丢失。两千年前,亚历山大图书馆被焚毁。大火烧毁了我们历史上成千上万的珍贵文件。所有人都认为这是人类的悲剧。然而,这种事情每天都在Web发生。每个人都有过这样的经历。你试图访问一个链接,却得到一个404错误,链接断开了,页面丢失了。一个网站的平均寿命大约是100天。每月,2%的在线链接会永远消失。而Web 3.0,正是致力于修复上述问题。就像信息一样,在未来的几十年里,价值的转移将是全球性的,即时的,自由的,每个人都可以获得的。所以有一个疯狂的想法,可以把我们今天使用的每一个应用程序放在Web上。今天,已经我们有了很多去中心化的应用。这是一场运动。在所有领域——无论是货币、银行、支付、广告、供应链——人们都在构建我们今天使用的应用程序的去中心化版本。
Third, the data was lost. Two thousand years ago, the Alexander Library burned down. The fire burned down thousands of valuable documents in our history. Everyone thought that this was a human tragedy. However, it happened every day in Web. Everyone has experienced this. You tried to access a link, but you got a 404 error, the link was broken, the page was lost. The average life of a website is about 100 days. Every month, 2% of online links disappear. And Web 3.0, just like information, in the coming decades, the transfer of values will be global, instantaneous, free and accessible to everyone. So there is a crazy idea that every application we use today can be placed on Web. Today, we have a lot of applications to centralize. This is a movement.
第四点,审查。有了中心化的服务器,政府就很容易阻止对它们的访问。例如,土耳其近两年来一直禁止访问维基百科。因为,正如我们所知,维基百科是对国家安全的威胁。不光是政府,应用方(只要拥有对服务器的控制权)就可以对存储的数据进行一系列的操控,比如一些社交平台的屏蔽与封禁。
Fourth, censorship. With a centralized server, the government can easily block access to them. For example, Turkey has banned access to Wikipedia for almost two years. Because, as we know, Wikipedia is a threat to national security.
第五点,监控。除了美国,还有其他国家的政府的社会征信系统,可以利用收集到的公民信息给公民打分。这类似于信用评分的概念,覆盖你的整个公民生活。如果你的分数太低,你可能会被禁止购买飞机和火车票等。这是一个令人担忧的方向。
Fifth point, surveillance. Apart from the United States, there are other governments with social credit systems that can be used to score citizens by collecting citizen information. This is similar to the concept of credit rating, which covers your entire citizen's life. If your scores are too low, you may be barred from buying airplanes and train tickets. This is a worrying direction.
我们如何构建去中心化的应用程序呢?
How do we build decentralised applications?
这是关于Web基础设施本身的改变——Web基础设施将有自己的原生支付层,其中包含像比特币这样的项目。在此基础上,我们还可以添加一个去中心化的存储层。这将存储应用程序所需的源文件,如图像、视频、文本等。而自分布式存储诞生后,Web3.0有了全新的定义。有了分布式新底层协议加持的Web3.0更关注以人为本,它将更倾向于保护隐私,将数据回归到个人所有,逐渐摆脱中心化机构的控制。
This is a change in the Web infrastructure itself — the Web infrastructure will have its own primary payment layer, which includes items like Bitcoin. On this basis, we can also add a decentralised storage layer. This will store the source files needed for applications, such as images, videos, text, etc. Web3.0 has a completely new definition of self-distributed storage. With the new distributed bottom protocol, Web3.0, which is more people-centred, it will be more inclined to protect privacy, return data to individual ownership, and move away from centralization.
在未来WEB3.0数据的井喷的趋势下,中心化存储只能依靠增加大量的服务器来配合存储需要,只会增加管理难度凸显现有问题,并且代价是十分昂贵的,最终的买单者仍是用户自己。
In the future trend of a well blow-out of WEB 3.0 data, centralized storage can only rely on a large number of additional servers to match storage needs. It can only increase the difficulty of management to highlight existing problems and be very costly, and ultimately the buyers remain the users themselves.
分布式存储协议是一项颠覆性的技术变革,在web3.0时代,它将会构建一个全新的分布式的网络,将在更多场景中发挥作用,未来前景不可估量。
The distributed storage protocol is a disruptive technological change that, in the Web3.0 era, will build a completely new distributed network that will play a role in more scenarios, with incalculable prospects for the future.
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